Uber has long offered an upscale ride option called Uber Black, and now its smaller competitor Lyft has unveiled a similar luxury service.
It’s called Lyft Premier, and it’s being offered in response to what the company said were many customer requests for “a more stylish arrival for business trips and special nights out.”
Lyft Premier is initially available in the Bay Area, Los Angeles and New York City. Those who summon a Premier ride with their Lyft app will be transported in a BMW 5 Series, Audi A6, Lexus ES or Cadillac Escalade, the company said. “Premier will be arriving in more cities soon,” Lyft said.
How much more will you pay for that ride? We checked and found Lyft Premier rates between downtown San Francisco and SFO at $55-$67 compared to regular Lyft rates which run $26-$34. In New York, a Premier ride from Manhattan to JFK runs $101-$121, while a regular Lyft costs $52-$65.
In addition to the new Premier rides, Lyft’s service options include Line (shared ride for no more than two passengers), regular Lyft (car with four seats), and Lyft Plus (six seats).
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